HubSpot integration

AI email creative for HubSpot

Q: Does HubL personalization work?

Yes. Denada writes HubL such as {{ contact.firstname }} and can read your contact properties, sample contacts and audience counts.

Denada builds on-brand, fully coded emails and exports them to HubSpot as two things at once: a coded Design Manager template (with HubL tracking and a CAN-SPAM footer injected) and a marketing email that uses it. Personalization is written in HubL, and your Denada folder structure is mirrored in HubSpot. Export is started by a person — nothing is sent from Denada.

Book a Demo How it works

What lands in HubSpot

A native Design Manager template + marketing email, ready for your team

Build HubSpot emails without touching Design Manager. Denada creates the on-brand, coded template and the marketing email that uses it — in one export.

On export, Denada creates

A coded Design Manager template with HubL tracking injected.
A CAN-SPAM footer added to the template automatically.
A marketing email that uses the new template, ready for your team.
Your Denada folder structure mirrored in HubSpot.

Connection details

Connect with: A HubSpot private app token with content and files access.
Images: Host images on Denada or upload them to HubSpot Files.
Re-export: Folders mirror Denada’s structure, so updated templates stay organized alongside the originals.

How it works

Create HubSpot emails without code

Marketers build and approve in Denada. HubSpot stays locked down — the export is an explicit handoff, and nothing is sent from Denada.

Brief
Hand the agent a brief for the HubSpot email — typed, pasted or uploaded. It works inside your team’s own templates, guided by Smart Docs and your Master File.
Build
The agent builds the first full draft — on-brand design, copy and fully coded HTML, with HubL personalization written for HubSpot, plus versions and translations when you need them. Your team refines it with the agent or in the visual editor.
Review & approve
Reviewers comment on specific blocks or the subject line, @mention teammates, and move the email from Draft to In review to Approved. Send proofs to up to 10 addresses.
Export to HubSpot
Click Export to HubSpot. Denada creates the coded Design Manager template (with HubL tracking and a CAN-SPAM footer), a marketing email that uses it, and mirrors your folders.

Personalization

HubL that HubSpot understands

Denada reads your HubSpot contact properties, sample contacts and audience counts, and writes HubL straight into the template.

Denada writes merge tags in the scripting language of your template library, so what lands in HubSpot is code your team would have written by hand.

HubL · HubSpot

Hi {{ contact.firstname }},

{% if contact.lifecyclestage == "customer" %}
  Thanks for being a customer.
{% endif %}

HubSpot specifics

Built for how HubSpot works

Template and email in one step

Export creates the coded Design Manager template and a marketing email that uses it, so there is nothing left to wire up.

HubL tracking + CAN-SPAM footer

Denada injects HubSpot’s HubL tracking and a CAN-SPAM-compliant footer into the template on export.

Mirrored folders

Your Denada folder structure is reproduced in HubSpot, so templates are easy to find.

HubSpot Files or Denada hosting

Upload images to HubSpot Files, or keep them hosted by Denada.

Like every Denada export

Always a human handoff. Every export is started by a person on your team. Nothing moves to your ESP automatically, and nothing is ever sent from Denada.
Lands as a template, asset or draft. Exports arrive in your ESP ready for your ops or CRM team to schedule, test and send with the audiences, rules and approvals they already own.
Live images stay live. Countdown timers and data-driven live cards keep rendering at open time after export.
Previews that match. Background images are inlined on export so the email previews correctly inside your ESP’s editor.

Proof

Faster email production, same ESP

Teams use Denada to create more email in less time — then send it from the platform they already trust.

“Denada has been a game-changer. We create a full month of campaigns faster, use variations to quickly tailor messages for different audiences, and rely on Smart Docs to keep everything informed.”

Cassandra SoldoArt Director, Data Axle

Up to 80%less time spent creating emails, reported in our customer surveyRead the story →

FAQs

HubSpot integration FAQ

Common questions about creating HubSpot emails with Denada.

What does Denada create in HubSpot?

Two things: a coded Design Manager template with HubL tracking and a CAN-SPAM footer injected, and a marketing email that uses that template.

How do I connect HubSpot?

With a HubSpot private app token that has content and files access.

Does HubL personalization work?

Yes. Denada writes HubL such as {{ contact.firstname }} and can read your contact properties, sample contacts and audience counts.

Where are images stored?

Your choice: upload them to HubSpot Files or keep them hosted by Denada.

Does Denada send the HubSpot email?

No. The marketing email lands in HubSpot for your team to review, schedule and send. Nothing is sent from Denada.

See Denada build a HubSpot email

Book a demo and we’ll create an on-brand email in your templates, then hand it off to HubSpot — ready for your team to review and send.

Book a Demo Try Denada